The changing proteins landscape

Dr Samuel Admassu

Plenty of attention has been given to the protein market in recent years, with emphasis on the rise of alternative proteins. Investments in and production of alternative proteins such as insect proteins, plant-based meat, dairy, egg and fish alternatives are showing increasing growth, albeit with a very small market share. AFI is undertaking a research project for AgriFutures which is investigating the implications of the growth in alternative proteins and assessing the opportunities and challenges inherent in the changing protein market landscape.

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