FARM POLICY JOURNALSpring 2015, Vol. 12, No. 3
Will consumers stop agricultural technology?One of the most perplexing paradoxes of modern life is that consumers will willingly ingest potent mixes of chemicals or submit to analysis by some of the most advanced technological instruments in order to sustain their health, yet baulk at the use of the same technology in the production of the food they consume.
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Building Trust When Science and Consumers CollideCharlie Arnot
Fortified by their own sources of information and their own interpretations of research, doubters have declared war on scientific consensus in food production. How can the food system connect with consumers who reject science? The Center for Food Integrity 2014 consumer trust research provides a model for making complex and controversial technical information relevant and meaningful. buy now
The Implications of Societal Risk Management on Agricultural ProductivityMark Swift
The scope for agricultural productivity gains is immense with technologies such as autonomous systems and biotechnology. However, there is a growing concern in modern society about the safety of the systems which underpin a modern lifestyle. The full potential of productivity enhancing tools is likely to be impeded by society, using risk management instruments such as the precautionary principle. buy now
Food, Genetic Engineering and Public Opinion: Do Popular Concerns Matter?Diederik van der Hoeven
Can scientists learn from listening to public reaction to the products they develop? and should they? Biotechnological researchers need to learn from the public’s views; it seems to me that there is a kind of innate wisdom in the public mind. That is to say: an unfavourable public reaction is not just a nuisance, but may well represent a genuine moral judgment.
Biotechnology Applications for Consumers in Developing Areas and Consumer AcceptanceEmmanuel S Domonko, Brandon R McFadden and Conner Mullally
Malnutrition is the most common cause of death for young children and pregnant women in developing countries. Adoption of biotechnology such as genetically engineered crops and transgenic livestock provides an alternative solution against malnutrition in these regions since most consumers are also producers of agricultural products. However, the potential positive impacts of biotechnology can be limited by public acceptance.
Review of Asian Consumer Attitudes Towards GM Food and Implications for Agricultural Technology Development in AustraliaAlice Woodhead, Tim Sun, Julie Cotter br>and Tek Maraseni
How do we define and manage the development of new agricultural technologies on the farm while taking into account Asian consumer purchasing preferences? Do we focus on brand Australia – clean, green and safe for wealthier Asian’s who will pay higher prices for Australian non-GM produce or do we develop GM crops and food products for poorer consumers? buy now
Public Attitudes Relevant to Livestock Animal Welfare PolicyGrahame Coleman, Vanessa Rohlf, Samia Toukhsati and Dominique Blache
Rising concerns for animal welfare standards from consumers have started to change the way we produce and purchase meat products. Engaging in public forums has become a popular way to express individual and community views on animal welfare. This can have a considerable influence on how governments either react to publicised ‘animal welfare events’ or regulate contentious management practices. buy now