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2015 Spring - Will consumers stop agricultural technology?
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Farm Policy Journal: Vol 12 No 3 2015 Spring - Full Journal - Will consumers stop agricultural technology?Australian Farm Institute (2015), Will consumers stop agricultural technology?, Farm Policy Journal: Vol. 12 No. 3, Spring, Surry Hills, Australia. $60.50 ![]() ![]() |
FPJ1203B - Arnot, C (2015), Building Trust When Science and Consumers CollideFPJ1203B - Arnot, C (2015), Building Trust When Science and Consumers Collide, in Farm Policy Journal, vol. 12, no. 3, Spring 2015, pp. 1-9, Surry Hills, Australia. Technological advances in food and agriculture have provided countless benefits to society, but more must be done. Increased technology and innovation are needed in food production if there is to be enough food for a planet of 9 billion people by mid-century. Finding better ways to support the informed public evaluation of technologies and the food production system is a challenge. The goal should not be to win a scientific or social argument, but to find more meaningful and relevant methods to introduce science in a way that encourages thoughtful consideration and informed decision-making. How technical and scientific information is introduced is key to supporting informed decision-making. CFI’s peer-reviewed and published model for building trust in today’s food system shows ‘confidence’ (shared values) is three-to-five times more important than ‘competence’ (skills and technical expertise or science) in building consumer trust. In other words, an increasingly sceptical public doesn’t care how much experts know until they know how much they care. A clear theme in CFI’s latest survey results is that food system experts can make a difference when they choose to engage by first establishing shared values and then providing factual, technical information that is relevant and meaningful. After confidence has been established, people are more willing to consider technical information, or competence, in their decision-making process. $12.10 ![]() ![]() |
FPJ1203C - Swift, M (2015), The Implications of Societal Risk Management on Agricultural ProductivityFPJ1203C - Swift, M (2015), The Implications of Societal Risk Management on Agricultural Productivity, in Farm Policy Journal, vol. 12, no. 3, Spring 2015, pp. 11-17, Surry Hills, Australia. Not all productivity gains are planned, there needs to be room for trial and error, and serendipity. Innate problems in the food sector will not all be overcome through higher regulation. Regulators and activists need to fully understand the unintended consequences of their actions. The food supply chain needs to improve communication with its customers to highlight why innovations matter, how they help and how they work. $12.10 ![]() ![]() |
FPJ1203D - van der Hoeven, D (2015), Food, Genetic Engineering and Public Opinion: Do Popular Concerns Matter?FPJ1203D - van der Hoeven, D (2015), Food, Genetic Engineering and Public Opinion: Do Popular Concerns Matter?, in Farm Policy Journal, vol. 12, no. 3, Spring 2015, pp. 19-23, Surry Hills, Australia. $12.10 ![]() ![]() |
FPJ1203E - Domonko, ES, McFadden, BR & Mullally, C (2015), Biotechnology Applications for Consumers in Developing Areas and Consumer AcceptanceFPJ1203E - Domonko, ES, McFadden, BR & Mullally, C (2015), Biotechnology Applications for Consumers in Developing Areas and Consumer Acceptance, in Farm Policy Journal, vol. 12, no. 3, Spring 2015, pp. 25-35, Surry Hills, Australia. $12.10 ![]() ![]() |
FPJ1203F - Woodhead, A et al. (2015), Review of Asian Consumer Attitudes Towards GM Food and Implications for Agricultural Technology Development in AustraliaFPJ1203F - Woodhead, A, Sun, T, Cotter, J & Maraseni, T (2015), Review of Asian Consumer Attitudes Towards GM Food and Implications for Agricultural Technology Development in Australia, in Farm Policy Journal, vol. 12, no. 3, Spring 2015, pp. 37-43, Surry Hills, Australia. Our review of the literature shows that while the less wealthy in Asian countries will purchase food based on best price, the rapidly increasing percentage of wealthier Asian consumers tend to be concerned about food safety and the healthy aspects of food. Chinese consumers in particular, are becoming increasingly discerning. Australia has been recognised by many around the world (including consumers in Asia) for its integrity and ability to produce high quality food products that are safe, clean and green. We conclude that Australia’s clean, green and safe brand has a market value, and needs to be included along with consumer purchasing behaviour when valuing technological advancements and GM food crops on Australian farms. $12.10 ![]() ![]() |
FPJ1203G - Coleman, G et al. (2015), Public Attitudes Relevant to Livestock Animal Welfare PolicyFPJ1203G - Coleman, G et al. (2015), Public Attitudes Relevant to Livestock Animal Welfare Policy, in Farm Policy Journal, vol. 12, no. 3, Spring 2015, pp. 45-57, Surry Hills, Australia. $12.10 ![]() ![]() |
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